Shy, Shoshauna, What the Postcard Didn't Say, $12, Zelda Wilde Publishing, 104 pages, ISBN: 0-9741728-3-9.

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"What the Postcard Didn't Say is an amazing and surprising collection, rich with playfulness and ripe with longing. Pay attention: Shoshauna Shy has arrived on the doorstep of contemporary American poetry with beautiful, bursting baggage—a trunk full of hard-earned wisdom, slippery wit and a giant, soaring heart. Unpack these poems and be dazzled; you'll beg her to stay."—Dean Bakopoulos, author of Please Don't Come Back from the Moon.

Lehman, John, Shorts, 101 Brief Poems of Wonder and Surprise, $12, Zelda Wilde Publishing, 96 pages, Perfectbound, ISBN:0-9741728-2-0.

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"With Shorts John Lehman gives us one of the marvelous possibilities of the prose poem: something of Midwestern American prose, something of the haiku, humor and high seriousness all in the space of five or sex sentences!"—Louis Jenkins

"John Lehman has more Wisconsin on his boots than any other writer I know."—John Tuschen, Madison's First Poet Laureate

"I have always considered John Lehman to be the Godfather of Wisconsin Poetry."—Linda Aschbrenner, Editor of Free Verse and Publisher of Marsh River Edition

Lehman, John, America's Greatest Unknown Poet, Lorine Niedecker Reminiscences, Photographs, Letters and Her Most Memorable Poems, $12, 104 pages, perfectbound, Zelda Wilde Publishing, Cambridge, WI, ISBN 0974172804.

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What makes this work different is that it loosely correlates Lorine Niedecker's letters, photographs and reminiscences of people who knew her with her most memorable poems. This gives readers a deeper understanding of her work as well as a better appreciation of that relationship between writing and reading and the lives we live and the places where we live them. Niedecker’s life and work provide a unique touchstone by which we can answer questions such as: “What can we achieve through writing?” “How are we affected by where we live?” “Who inspires us?” and “Why is a piece of writing great?" Lorine Niedecker  was the shy daughter of a Wisconsin carp fisherman who lived much of her life beside a flooding river in a barren cottage without electricity or running water and wrote fierce poetry which today stands alongside the work of Emily Dickinson and William Carlos Williams.

"Lorine Niedecker was a little-known poet whose real greatness may be that her struggles reflect our own. America’s Greatest Unknown Poet should be in every public library, high school and on every writer’s bookshelf."—Talia Schorr, Free Verse

"By combining the voices of those who knew Niedecker during her lifetime with her most memorable poems, excerpts from her letters and his own close reading of her poetry, Lehman succeeds miraculously in resurrecting the heart and soul of an unjustly neglected literary artist."—Bob Wake, The Cambridge Book Review

Bruns, David and Lehman, John, Everything Is Changing: How to Gain Loyal Clients and Customers Quickly $13, 110 pages, perfectbound, Zelda Wilde Publishing, Cambridge, WI, ISBN 0974172804.

Price $13 + $2 shipping = $15 

Advocating a "zentrepreneurial" approach to practical sales and marketing, this succinct guide provides a framework for achieving business success without sacrificing personal fulfillment. An organic alternative, this program encourages professionals to abandon the manipulative "us versus them" mentality frequently associated with sales and marketing strategies, and instead begin to redefine traditional business roles by opening up the buying and decision-making processes, and establishing a genuine rapport with customers and clients. Six symbols—an arrow, a circle, an evergreen, a hand mirror, a road map, and a triangle—are set forth as the keys to developing these zentrepreneurial sales and marketing programs. Through a series of interactive exercises, readers have the opportunity to gain an understanding of the concepts represented by these icons as well as to develop and actually employ their unique sales and marketing solutions.

About the Authors: John Lehman has done advertising, marketing, public relations, and sales training for Dow Chemical Co., Ohio Medical, Oscar Mayer Food Corp., and W. R. Grace and is the author of America's Greatest Unknown Poet and Dogs Dream of Running. He lives in Cambridge, Wisconsin. David Bruns is a former vice president of Memorex-Telex and a district manager of Proctor and Gamble Distributing. He develops and leads customer value-added and strategic selling training programs. He lives in Madison, Wisconsin.    

Average Amazon Customer Review: (Five Stars)

Lehman, John, Dogs Dream of Running, $12, Salmon Run Press, TX, 2001, 80 pages, ISBN:1-887573-11-9.

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"These poems are full of spunk and insight. But what I like best is that the collection itself creates a picture of our times that is fascinatingly entertaining. There are real life encounters with Orson Welles, John Updike and Robert Mitchum as well as such diverse subjects as "two-fisted advertising," Alzheimer's disease, the teaching of high school English, film noir and even a trilogy on flying saucers. The poem "Nobody Recognizes Robert Mitchum in Vietnam" is the finest I have ever read on that conflict and the parody of writing workshops is laugh-out-loud funny. Even people who don't like poetry  are going to enjoy the great storytelling of  Dogs Dream of Running. And for people who like poetry, or teach it in schools, this book is really a must." —Jim Sharping

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Rosebud 3-Back-Issues Sampler for Writers $15 (retail value $27)

In Rosebud you'll find writers who are little known and little published as well as people with national and international reputations—work by Denise Levertov and Seamus Heaney stand alongside stories like "Dolores is the Bartender at Smitty’s" by a previously unpublished writer. Pieces are selected, not because of name recognition or reputation, but because they will engage readers who buy Rosebud (now the fourth largest literary magazine in the U.S. and available in all bookstore chains as well as major independent bookstores and newsstands throughout the country at $9 per issue).

One of our readers, Donna Wahlert, states well what we set out to achieve: "I love the look, feel and smell of the magazine. When I open it and begin to read I feel a relationship, a relaxation, a sense of grounding and gratitude. Thank you for this new publication from those of us who love to write and to read." Rosebud is not a literary magazine. It's a quarterly of fiction and creative non-fiction that probes a full range of real human experiences. Each issue contains rotating departments addressing alienation, relationships, loss, revelation, work and other themes relevant to the lives of today's audiences. We provide emerging writers and artists with a nationally distributed outlet for their work. Here's part of a letter from writer Ben Miller,"I will be awarded a 1996 National Endowment of the Arts Fiction Fellowship, one of 21 given this year. The prize itself is worth $15,000... The fact that I had appeared in Rosebud was a large part of the reason I applied for a fellowship in the first place. You helped make it seem like a possibility."

--John Lehman, Rosebud Editor at Large

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Wearables for Poets and Writers

     A Work In Progress 

     Life's A Metaphor Then You Die 

     Hug Peace 

     Writing Is My Cave 

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